Diversity vs Choice

The range of movies that are being shown are little compared to the amount of show rooms. Example. There may be 12 show rooms, but they'll only play 6 and they'd usually be blockbusters or films that are generally the same. Mostly CGI, special effects, visual effects films. People like the idea of a massive event so they go and see the film, no matter what it is because of the high use of technology.