Wednesday, 20 March 2013

Fleapit and Multiplexes

Technology:
several-screens-in-a-shed phenomenon
the point - with ten screens, the UK's first true multiplex- had arrived
start-of-the-art technology (made an impact on british market)



Economic:
copious free parking space
a vast array of snacks on sale (made an impact on the british market)
The point sold 2m tickets in its first two years



Social:
Mid-80s - cinema attendance was in the doldrums
The impact the Point had: "You couldn't move in the foyer on a Saturday night. There were so many people there waiting for shows to start."
increased choice of films (impact on british market)
a miracle in a climate that had seen the national cinema attendance drop to just 55m by 1984 (the peak had been 1.6bn in 1946)

No comments:

Post a Comment